Alena Goretskaya has been Papilio’s chief designer for more than 15 years and is one of the most favored European designers today. Her impeccable taste, natural talent and personality allow her to create elegant sophisticated wedding gowns. Her designs always impress, inspire and fascinate everyone.
Goretskaya and her team work with a perfect balance of simplicity and sophistication, purity and complexity, femininity and extravagance. They see each dress as an opportunity to reflect the beauty of every woman and make her look unforgettable and stunning for any occasion.
We know that our bride is not only as a modern woman with excellent taste and a fine perception of beauty, but also a woman with a strong personality – says Alena Goretskaya.
All collections are designed in a very romantic, elevated and nonchalant artistic style that made to address to all brides of today who wish to wear something both feminine and daring, but at the same time exceptional and original.
Alena has always been in touch with design. She spent her childhood surrounded by seamstresses in a small town dressmaker workshop. While watching her mother working, she enjoyed making outfits for her paper dolls. This hobby took a whole new level later on in life. Twenty years ago she started working for the first wedding store in her hometown Brest. This job changed her life because that was the place where she met her future business partner and decided to open her own atelier.
Alena only works with finest lightweight fabrics and luxurious decor. French lace, airy tulles, silk organza, natural taffeta, Swarovski crystals, pearls, rhinestones, hand embroidery and beading, just to name a few. Those are the attributes and secrets to her amazing work.
Alena’s team of designers and seamstresses spend months creating each silhouette in order to ensure perfect fit and exceptional quality of sewing. Her main philosophy is to provide value without sacrificing the design of the gown.
15 Years as Leading European Designer
100 Cities Woldwide
300 Breathtaking Gowns
1000’s of Happy Brides